Growth & Strategic Marketing

Job Description
Role description
This role is a mix of ‘thinking’ and ‘doing’ involving conceptual/critical thinking tasks of strategy formulation and problem-solving, and providing the necessary sales enablement to the sales teams alongside.
Understand the needs of sales teams in regions and come-up with required enablement solutions to help them
 Set-up the reporting/cadence structures with sales leadership and sales teams
 Work on the vertical specific Go-to-market strategies with the sales leaders
Drive the account planning and deal-workshop agendas for large deals, working along with the account teams and sales leaders
Work on/contribute to the functional strategy and road-map by doing internal research
Strategize & plan for the right marketing mix for different businesses
 
Operational aspects [70% of time]:
 
1. Prepare the power-point presentation collaterals – capability decks, point-of-view documents, proposals, etc.
2. Analyse the SalesForce/CRM reports to identify important trends, status reports, etc. to help sales leadership take right decisions
3. Prepare management reports for the leadership reviews (excel and powerpoint pages)
4. Anchor and attend the conference calls with sales teams to launch new initiatives, educate, and problem-solve on various sales effectiveness tools and methodologies
5. Project manage the new initiatives within sales enablement function as per requirement
6. Assist in the development of marketing content in the form of Whitepapers, Research Reports, Social Media Creatives, Emails etc.
 
Desired Candidate Profile
Candidates should have 6-8 years of total professional experience, with at least 3 years post MBA with a consulting/business research profile. Experience in sales enablement, proposals management, sales operations, etc. is an added advantage (though not a constraint)
 
Qualification
Engineering degree with MBA/PGPM from a tier 1/2 institute in India. High academics are desirable.
 
Skills
Strategic thinking and problem-solving/consulting bent of mind
Proficiency in Powerpoint and Excel
Ability to communicate with senior stake-holders with conviction and clarity
Good business writing skills
Strong interpersonal skills and positive outlook
 
Industry Type-Recruitment, Staffing
Functional Area-Marketing, Advertising, MR, PR, Media Planning
Employment Type-Full Time, Permanent
Role Category-Marketing
 
Education
UG :B.Tech/B.E. in Any Specialization
PG :MBA/PGDM in Any Specialization


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