Digital Marketing Manager

Job Description
Roles and Responsibilities
Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns
Designs, builds, and maintains our social media presence
Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
Be actively involved in SEO efforts (keyword, image optimization etc.)
Launch optimized online adverts through Google AdWords, Facebook etc. to increase company and brand awareness
Collaborate with designers to improve user experience
Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
Acquire insight in online marketing trends and keep strategies uptodate
Identifies trends and insights and optimizes spend and performance based on the insights.
Brainstorms new and creative growth strategies through digital marketing.
Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
 
Desired Candidate Profile
Minimum of 2 years of experience in the relevant field
Proven experience as Digital Marketing Executive or similar role
Excellent understanding of digital marketing concepts and best practices
Experience with B2C social media, Google AdWords and email campaigns and SEO/SEM
Perfect knowledge of web analytics tools (e.g., Google Analytics, Net Insight, WebTrends etc.)
 
Industry Type-Real Estate, Property
Functional Area-Marketing, Advertising, MR, PR, Media Planning
Employment Type-Full Time, Permanent
Role Category-Marketing
 
Education
UG : Any Graduate in Any Specialization
PG : Post Graduation Not Required


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