Job Description |
Roles and Responsibilities |
Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns |
Designs, builds, and maintains our social media presence |
Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.) |
Be actively involved in SEO efforts (keyword, image optimization etc.) |
Launch optimized online adverts through Google AdWords, Facebook etc. to increase company and brand awareness |
Collaborate with designers to improve user experience |
Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.) |
Acquire insight in online marketing trends and keep strategies uptodate |
Identifies trends and insights and optimizes spend and performance based on the insights. |
Brainstorms new and creative growth strategies through digital marketing. |
Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. |
Desired Candidate Profile |
Minimum of 2 years of experience in the relevant field |
Proven experience as Digital Marketing Executive or similar role |
Excellent understanding of digital marketing concepts and best practices |
Experience with B2C social media, Google AdWords and email campaigns and SEO/SEM |
Perfect knowledge of web analytics tools (e.g., Google Analytics, Net Insight, WebTrends etc.) |
Industry Type-Real Estate, Property |
Functional Area-Marketing, Advertising, MR, PR, Media Planning |
Employment Type-Full Time, Permanent |
Role Category-Marketing |
Education |
UG : Any Graduate in Any Specialization |
PG : Post Graduation Not Required |
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